We missed the mark with this video, and were sorry.
The ad quickly became a rallying cry around the feeling that Big Tech has monopolized our analog lives.
Seeing that message come straight from Apple was pretty shocking.
Screenshot: Apple
Other infamous ad campaigns, such as Think Different, encouraged users to lean into their creativity.
Steve Jobs was ostensibly a champion of design and artists.
The public apology comes as many wonder whether Apple is facing a lack of creativity within the company.
The Cupertino-based company has struggled to make new products that excite people like they used to.
News from the future, delivered to your present.
Meta Pissed Off Everyone With Poorly Redacted Docs
Meta is being very transparent on accident.
Apple, Are You Okay?
I need Apple to blink once for yes and twice for no, because it’s getting weird.
