This story was originally published byGrist.
They didnt capture the stakes.
The intuition was that using more dramatic language wouldgenerate more concernamong the public.
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Only 33 percent of those surveyed said theyd heard of climate justice before.
You cant be concerned about something that youre not familiar with, she said.
More recent studies seem to be pointing in a similar direction.
It turns out that people dont need special words to make them worried.
This article originally appeared inGristathttps://grist.org/language/climate-change-terminology-crisis-emergency-study/.
Grist is a nonprofit, independent media organization dedicated to telling stories of climate solutions and a just future.
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