He would use the site to help Trump do just that.
Indeed, Bannon met Trump for the first time, in 2011,through Bossie.
In 2022, Elon Muskbought Twitter.
© Anna Moneymaker/Getty Images
The deal was contentious, dramatic, and, from the outside, largely inscrutable.
Public speculationran the gamutbut came up with no real answers.
Not long after the acquisition was finished, Musk fired amajority of the sites staffand renamed it X.
The problem for Musk has been thatX is not profitable.
The site appears to have no long-term business strategy except losing metric fucktons of money.
From a business standpoint, telling your sites advertisersto go fuck themselvesmakes no sense.
In the days since Trump won the election, Musks personalnet worth increased by $20 billion.
Elon is such a dumbass.
In Breitbarts case, the site still ostensibly produced news.
Many of those podcasts evenreceived a shoutoutin the immediate aftermath of Trumps victory earlier this week.
(Theres no way to say whether any of that data was useful or not, of course.)
In 2016, Facebook was central to Bannons effort.
Late last year, I argued that Twitterwasnt markedly differentunder Musk than it had been under Jack Dorsey.
Of course, that was a long time ago, and things are very different now.
The real question is what Musk will do next.
Bannonleft Breitbart in 2018, shortly after Trump had ascended to the White House, and never looked back.
That said, how do you continue to prop up a media operation that is hemorrhaging money?
News from the future, delivered to your present.