There is acting like another Netflix price increase just around the corner.
Wall Street analysts are expectingNetflix to raise pricesacross its streaming service in 2024, first reported byVariety.
The streamercracked down on password sharingfor much of 2023.
Those changes went well, better than we forecasted, said Co-CEO Greg Peters onNetflixs earnings calllast month.
Now Netflix is testing how much it can increase those prices.
Because of this shift, UBS analysts see Netflix as the main beneficiary of structural changes in media.
The price hikes are part of our new era in streaming.
However, now its large enough that it needs to become solidly profitable.
For the consumer, that means higher prices, more ads, and probably less original content from Netflix.
Thegolden era of streamingmay be coming to a close.
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