Its theultimate marketing issuefor a movie studio.
You want people to see your new movieso you teasesomething guaranteedto make them want to go.
The problem is the filmmakerintended it to be a surprise.
The Skar King is in the trailers, but are there any other Titans?Image: Warner Bros.
So, do you ruin the surprise in the trailers to ensure people go see the movie?
Or do you save it so people who go have a better experience?
More often than not these days, studios choose the former.
Jia holding up the spoiler warning.Image: Warner Bros.
Its the easier, safer move.
Its exciting, though.
I watch a lot of the reaction videos and stuff.
Jia holding up the spoiler warning.Image: Warner Bros.
And some people are like, Oh, Ive already seen the movie.
Its like, No you havent seen the movie.
What specifically are we talking about?
To reveal that, we have to get into spoilers.
Jia holding up the spoiler warning.Image: Warner Bros.
There are two large spoilers in the movie, both of which are Titans not revealed in the trailers.
Now, to be fair, Shimo is briefly teased in the trailers.
We see its eyes through lava and Kong deflecting some of its ice.
What monster is that?
fans would have asked.
By keeping it out, it drove speculation and anticipation.
Mothra, though, is the one that surely created more problems.
But she does and adds a nice extra layer to the final battle.
Were you surprised by the reveals?
Was it wise to keep them out of the trailers?
Let us know below.
Godzilla x Kong: The New Empire is now in theaters.
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