Warner Bros. Discoverys Max platform is planning a password-sharing crackdown likeNetflixandDisney+.
Oh, in case youre wondering, Im not the one claiming this is just a veiled price hike.
Thats the Warner Bros. execs themselves.
Warner Bros. Discovery CEO David Zaslav told investors he was excited to see subscriber numbers increase, but the company was working on adding even more. Part of that plan is to perform an account sharing crackdown.© Photo: Jamie McCarthy / Getty Images
Warner Bros. Discoveryannounced these plans during its investor earnings call for itsthird-quarter results.
The idea is to limit peoples ability to share passwords through 2025 and into 2026.
Other companies like Disney and Netflix were very careful about messaging regarding their respective limits on sharing accounts.
The executive excitedly talked about how this plan would be a kicker to boost revenues.
The company says the Paris Summer Olympics helped bring in new watchers.
Now that Warner Bros. That report dropped even before Maxs andDisney+s latest cost increases.
All this just to put a smile on shareholders grim faces.
News from the future, delivered to your present.
